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2013年3月8日星期五
Article Marketing Secrets Part 1 - How Can You Convert Your Articles Into MLM Leads?
Article marketing is one of the best and most effective ways to create a name for yourself, but can you really get MLM leads from it, are you getting readers for your articles? Well, it is true that a lot of people don't like to read however if your article is well written and interesting, in other words solves your prospects problem you have a good chance to generate leads from it. The main goal of articles is to build your credibility and increase your exposure by giving valuable information. Here are a few tips that will help you to increase your conversions.Create original content:Write your own relevant, useful content; give enough information to your audience on how to solve their problem, even if they do not buy from you a single thing.Create a catchy headline:It doesn't matter how great your article is if nobody reads it. An attractive title not only will have more opportunities to be clicked on, but it also impacts whether your article is republished. Your title has to have the right keywords and it has to be consistent with the body of your article. That's call relevancy.Description:This is almost as important as the actual title, when people find your article in the search engines like google, all they can see is the title and the description, which is the text underneath the clickable link. It has to be clear focus and value driven in order to make your prospects click on it to read the article. It also must have the keywords you are targeting.Keep it short and sweet:It's well known in the article marketing industry that the short, 400-600 word articles, generally get the most traffic. People have short attention spans and they want quick, easily absorbed tidbits, not long in depth quality articles. The goal of your article should be to make people click on your signature link. If you have a 1500 word article, make a 400 word article and offer the rest of the article as "more" through link in your signature box or write 3 articles with that content.Keep the article around one specific subject, target one specific problem or situation that targets one main keyword. Not only will this help you with your rankings but also will focus your reader in one specific issue that can be tied up with your offer in the resource box. A word of warning, if you use your main keyword too much in the text, not only won't get good rankings but it will annoy your readers, affecting your lead conversions. The content should be informative not promotional, people don't want to be sold, they want solutions.Call to action:Have a hard to resist call to action; usually this is done in the author resource box. Even a well-written article won't get leads if you don't have a good call to action at the bottom. Now it is important that the call to action look like part of the actual article. You can send people to a landing page where you are solving the problem you are targeting in your content or to your blog, where your original post was made.It is important that the call to action has something of value for the reader, a reason for them to click. Maybe you offer a free report, free training or something attractive enough for them to click. The offer should address a solution to the specific issue you are writing about in your content.Post multiple articles:Your credibility will rise if people can find numerous articles with your own original content. This will make your audience more receptive to your articles and make your links more likely to be clickedDon't be perfect just do it:You don't have to be a professional writer to write good articles and generate leads from it. Just be yourself and get to work.
2013年2月27日星期三
The Importance of Time Management
This morning, I was taking my cat, Sassy, to the groomer. This is not a pleasant task as she earns her name daily but especially when riding in the car, she wails constantly! So the minutes seem like hours. While I was stopped at a red light, it seemed like that light would never turn green! I don't recall it being so long. Although I wasn't actually running late, I was anxious to get the trip over with so it felt like I was running late.Have you ever noticed that when you are "running late":
Every light turns red
Someone in front of you drives below the speed limit
You get behind a school bus
There is an accident ahead
You realize you are nearly out of gasIt seems like the whole world is rallied against you. Why does this happen? It is simply the Law of Attraction! You are focused on being late! Next time, try repeating over and over "No worries, I am right on time." Or, you could learn to manage your time better so you never feel like you are running late!I am one of those people who hates to be late. But there are people in this world who are ALWAYS late. Have you ever heard the saying, "she is going to be late for her own funeral?" It is simply a matter of time management.What is important for effective time management?
Prioritize
Plan the entire day as much as possible
Focus on when you need to start something, not when you need to end
Contingency planning
Recognize and eliminate time wasters
Handle each item only once if possible
Eliminate clutter and be organizedYou need to know each day what your priorities are so you make sure the most important things get done. My main priority today is getting my cat groomed (since I have an appointment) and everything else needs to work around that. My second priority is getting a workout in. My third is writing articles so I can be a finisher in the contest I am in. My fourth is getting laundry done.Once you know your priorities you need to plan your day. You will not necessarily do your priority 1 item first because that might not be efficient or it might not even work. I did not need to be at the groomer's office until 8-8:15, so I got a workout and breakfast in before that. When you plan the entire day, you can save time by recognizing how to group activities together. For example, my hairdresser and my wholesale club are both about 12 miles away. Why go to BJs at 9 AM when they first open if I have a hair appointment at 11:30?Don't forget to allow time for the things you do every day that seem mundane. How often do you hear people say that they never eat breakfast, or they don't exercise, because they don't have time? Everyone has the same amount of time each day! It is simply a matter of priorities and time management.One thing some people do, is they keep in their head the time they need to arrive. The time you need to be on your way is what counts. You have to work backwards, allow for different traffic patterns like rush hour and school bus times, and add in a fudge factor. Of course sometimes, something like an accident will still make you late but you would be even later without proper planning! I almost was running late today for that very reason. I had 8:15 on my mind instead of 7:45. I realized this and decided not to put on makeup. I did not think it was important to the people at the groomer's office. Breakfast was more important to me at the time!What are time wasters? Anything that does not add value to your day in some way. One big time waster I eliminated was reading junk email. I was thinking there might be something important in there, but finally realized it was just a time waster! Another one was reading magazines; I get more value from self development books. Just start looking at each activity with a critical eye and ask what you get out of it.One time waster is handling things more than once. This has always been taught relative to paper but it applies just as much to electronic messages. Learn to recognize what can be deleted or thrown away immediately, what you can read and then discard, and what needs to be filed away for later reference.Finally, clutter is a HUGE time waster and not just for the obvious reason. Of course it will take longer to find what you need if you are digging through clutter. But there is also a mental factor at work. When you see clutter, or even if you just know where it is (like the basement, the garage) it tends to fluster you. You feel like you are not on top of things, like things are getting away from you. And that drains your energy! Eliminating time wasters will give you more time to get organized. If you have LOTS of clutter, make it a priority to set aside the time to get rid of it, even if it's a little bit at a time. Handling items only once will help you keep clutter under control. There is no substitute for good filing systems, both paper and online!Now I just need to get back to the groomer at 1 PM and make my 3 PM conference call. Got it under control!
Every light turns red
Someone in front of you drives below the speed limit
You get behind a school bus
There is an accident ahead
You realize you are nearly out of gasIt seems like the whole world is rallied against you. Why does this happen? It is simply the Law of Attraction! You are focused on being late! Next time, try repeating over and over "No worries, I am right on time." Or, you could learn to manage your time better so you never feel like you are running late!I am one of those people who hates to be late. But there are people in this world who are ALWAYS late. Have you ever heard the saying, "she is going to be late for her own funeral?" It is simply a matter of time management.What is important for effective time management?
Prioritize
Plan the entire day as much as possible
Focus on when you need to start something, not when you need to end
Contingency planning
Recognize and eliminate time wasters
Handle each item only once if possible
Eliminate clutter and be organizedYou need to know each day what your priorities are so you make sure the most important things get done. My main priority today is getting my cat groomed (since I have an appointment) and everything else needs to work around that. My second priority is getting a workout in. My third is writing articles so I can be a finisher in the contest I am in. My fourth is getting laundry done.Once you know your priorities you need to plan your day. You will not necessarily do your priority 1 item first because that might not be efficient or it might not even work. I did not need to be at the groomer's office until 8-8:15, so I got a workout and breakfast in before that. When you plan the entire day, you can save time by recognizing how to group activities together. For example, my hairdresser and my wholesale club are both about 12 miles away. Why go to BJs at 9 AM when they first open if I have a hair appointment at 11:30?Don't forget to allow time for the things you do every day that seem mundane. How often do you hear people say that they never eat breakfast, or they don't exercise, because they don't have time? Everyone has the same amount of time each day! It is simply a matter of priorities and time management.One thing some people do, is they keep in their head the time they need to arrive. The time you need to be on your way is what counts. You have to work backwards, allow for different traffic patterns like rush hour and school bus times, and add in a fudge factor. Of course sometimes, something like an accident will still make you late but you would be even later without proper planning! I almost was running late today for that very reason. I had 8:15 on my mind instead of 7:45. I realized this and decided not to put on makeup. I did not think it was important to the people at the groomer's office. Breakfast was more important to me at the time!What are time wasters? Anything that does not add value to your day in some way. One big time waster I eliminated was reading junk email. I was thinking there might be something important in there, but finally realized it was just a time waster! Another one was reading magazines; I get more value from self development books. Just start looking at each activity with a critical eye and ask what you get out of it.One time waster is handling things more than once. This has always been taught relative to paper but it applies just as much to electronic messages. Learn to recognize what can be deleted or thrown away immediately, what you can read and then discard, and what needs to be filed away for later reference.Finally, clutter is a HUGE time waster and not just for the obvious reason. Of course it will take longer to find what you need if you are digging through clutter. But there is also a mental factor at work. When you see clutter, or even if you just know where it is (like the basement, the garage) it tends to fluster you. You feel like you are not on top of things, like things are getting away from you. And that drains your energy! Eliminating time wasters will give you more time to get organized. If you have LOTS of clutter, make it a priority to set aside the time to get rid of it, even if it's a little bit at a time. Handling items only once will help you keep clutter under control. There is no substitute for good filing systems, both paper and online!Now I just need to get back to the groomer at 1 PM and make my 3 PM conference call. Got it under control!
2013年2月14日星期四
MLM Software - Do I Really Need Sophisticated Software to Be Successful?
As an IT professional of 40 years, the one question that I am asked most often by new network marketers is "what software should I be using." If you think about the business you are in, and how you need to keep expenses down, the answers are very simple.Accounting:Yes you are taking this business very seriously, and you have to keep track of your income and expenses. Most of the time I defer this question to your Accountant or CPA who will be doing your taxes, on how they want you to track those receipts.There are a lot of "fancy" packages out there, but you need to ask yourself these questions.Are you prepared to spend your time trying to learn these systems? Is this the best use of your time? Don't you think a simple spread sheet or a journal with you daily activities and a log of your customer's transactions will be sufficient for the first year or two?Do not make the same mistake a lot of new business people make, getting caught up in some sophisticated software package, and lose sight of the main objective... getting new customers.Sales Tracking:There are tons of ads for software with fancy "bells and whistles" that will track your leads and sales, and give you all kinds of reports and graphs to tell you how you are doing every day. For MLM business people, this is like having an atomic mousetrap! Again concentrate on getting in front of those leads every day, not running a software program that tells you that you need more leads. Again a simple journal or spread sheet will do very well, maybe even up to your first million!Lead Producing:Producing leads should be your primary goal from the first day of business to the very last day, and the absolute best way is to have your own, lead capturing web page. Don't worry about your lack of "web mastery" as there are many hosting sites that have leading edge programs to help you along. You shouldn't spend a lot of time here, as will not be making big dollars building web sites. Iit may be best to get some professional help here, especially on you first one.In Conclusion:It may sound that, with an IT background, I am anti-technology. Nothing is further from the truth! Technology has its place when used with efficiency. Your software should be a tool to help you, not something that spends your time and gives you a headache, and should not take time away from your primary objective.
2013年2月9日星期六
Best MLM Company - Which One is the Best?
Multi-level marketing has been around since the 1950's. Many people are always searching for the best network marketing company or the best home based business. Everyone is always caught up in knowing the best compensation plan and the greatest opportunity to profit quickly. I want to personally tell you that there is no best company and there is no best compensation plan!Most of the MLM companies out there have a great opportunity and a good compensation plan. There are some questions you have to ask yourself before getting committed into a network marketing company. Are you passionate about the product you are promoting? Do I have the right training and mentoring to succeed in the company. Lastly, can I be persistent and not quit the business once I experience a little adversity.The network marketing industry has a bad reputation because many people give up or fail to continue their business. If people spent as much time in MLM as they did at their full-time job, they would be experiencing more wealth then ever. People do not see immediate results and they give up before they even get started.The new age of network marketing is here. If you do enough research, you will find the right tools and training in order to be successful in this industry. The only real element you have to control is your ability to give one hundred percent and work at the business.There is no set business opportunity that is better than any other. Find the business you are passionate about and dive in all the way. Do not be hesitate or question your ability to succeed. Zone out the nay sayers. Let that motivate you to succeed even more. Finally, get the right training and mentoring in order to be successful. Just like any business, Network Marketing is a marathon not a sprint!
2013年1月28日星期一
SmartMarketTeam and What It's All About
SmartMarketTeam is a home-based opportunity which presents itself as more than capable of churning out an income of $2000 on a weekly basis with minimum skills and effort required by participating in programs that they call as SmartMarket. These types of claims are not uncommon to online home-based opportunities in which they seek to lure in potential investors. However, how is the SmartMarketTeam any different and what is it actually all about? Let's go ahead and try to find out.Checking on further, what comes out as apparent is that what we know as SmartMarketTeam is actually acts as a platform for the promotion of other businesses which are all under the ownership of that same company. Thus, being affiliated with SmartMarketTeam would actually mean becoming a partner of its parent company. You will be required to pay a fee of $74.95 to become a full pledged member that would grant you full access to the SmartMarket website accompanied by a 60 day money back guarantee and access to live support. The 60 day guarantee would allow you to personally assess the viability of the program to see if they all live up to what you expect them to be at no risk in your part. Once your website is all set and functional, your income would revolve around the receipt of a bonus for each new registration and specific percentage of what was earned. Having mentioned that, what's probably playing on your mind right now is does that make SmartMarketTeam a multi-level marketing program?SmartMarketTeam makes strong claims about the kind of program that it is not and this adamantly includes multi-level marketing programs. However, just based on the fact that compensation is derived from the process registration or subscription of new members or partners essentially makes it one.What is clear about SmartMarketTeam is the fact that it serves as a platform for promoting various businesses. However, once the member's website is setup, the whole system doesn't seem to be very forthcoming about what kind of businesses are there to be promoted. This is after all important since a major part of your income is going to come from the anticipated registrations to these businesses. While SmartMarketTeam does present you with basic details about the business and prompts you to check with the Colorado Secretary of State to confirm business legitimacy, it is still far from complete.I've taken the liberty of checking on this myself and confirmed that both the name and owner of the parent company is indeed registered with the state. However this does not necessarily mean that the business can already be described as viable. What every prospective online business owner should know is that despite all the tools and information provided, directing traffic to the business's site in order to promote it is still your responsibility. This is no easy feat and even though it can be described as basic, it still remains a formidable challenge for anyone seeking to involve themselves in this venture.Over all, it would be best to have a solid understanding regarding the nature of the business and their specific target markets in order to make the best use of it. If you are really interested in this venture, it would be a good idea to contact the company directly and find out all you can about the businesses they are promoting in more detail. You would also need to be fairly confident in your abilities and that you have the knowledge to make good use of SmartMarket in its entirety.
2012年11月24日星期六
Best Network Marketing MLM Company - Build a Big Business and Long Term Residual Income
Network marketing is a great way to earn extra cash to help tide your family over during the recession, as well as a great way to build residual income over a period of time for many years to come.When it comes to choosing the best network marketing MLM Company, you need to look at number of things.The first thing that you need to look at is the product that you will be selling. You should always choose a product that you will be able to promote and believe it will make difference to people's life. For example, if you use a lot of cosmetics and beauty products then you would be better off signing up to promote a product like this. The same is true for something like cleaning products or even weight loss products. There is not much point in trying to sell something which you know nothing about because potential clients and customers will be able to pick up on this.Something else which you should look out for when it comes to the best network marketing MLM company is the training programs which they offer. You need to have sufficient training in network marketing in order to know how and when to sell and how to pick up and follow leads etc. when choosing a company to sign up with, make sure that they are offering brilliant training experience which you can do from your own computer or on the internet. Never sign up to a company which offers no training because you will be on your own in business and low chances to succeed.You should also look at company's financial situation and compensation plan when you are looking for the best network marketing MLM Company to work with. Look at the company's plans for long term growth.To find out more about the best network marketing MLM Company to choose, always do your research first. Log on to any good search engine and run comparisons on network marketing companies to see what they have to offer you. Always shop around before you settle and remember to choose a product or service that is unique and has a high potential on a market place. Good luck!
2012年11月13日星期二
Home Based Businesses (MLM's) And Top Reasons For Failure
Working from home is the dream job for most people. I am sitting here working from home as we speak, and I love it and it has become very prosperous for me. However, I had to crawl before I walked, and I fell down a few times. This article is to help people from the pitfalls of working from home.1) FIND THE RIGHT JOB AND STICK WITH ITPart of the problem nowadays is that many people who want to work from home are always looking for the next best thing that is going to make them more money. Research, Research, Research. Just because something might be good for me, doesn't mean it will be good for you. Some people can be talked into the next best thing every day. Do not let that be you. Find out what the product being offered is. See what sort of fees are involved, and research the need in the marketplace for the product and what it takes for you to earn the money back you put in. Make sure you find something that interests you and that you would actually ENJOY doing. No point in working from home if you do not enjoy what you are doing. It ruins the perk of working from home.2) KEEP A ROUTINEPeople who start to work from home easily fall into the trap of sleeping a bit later, putting things off a bit, etc, etc. The key with working from home is to treat it like you are going into an office, whether that office is 30 minutes away or in your basement, having a start time and sticking to it is key. Take the same lunch time everyday. Walk away when you feel distracted and get a drink of water. Always keep yourself focused. Easier said than done, I know. But I emphasize keeping a routine. Being successful in a MLM means you might only have to work 8 hours a day for the first 120 days, and then 6 hours a day after that. To each their own. Always make sure to keep a schedule and do your best to stick to it!! The harder one works from home and keeps to a routine, the more successful one will be and the more of a privilege working from home becomes.3) NEVER GIVE OUT YOUR HOME NUMBER OR HOME ADDRESSPeople are always surprised by this one. This isn't so much for a MLM, but for a home based business in general, this is a step to not take lightly. I learned the hard way. If people know where you live, they can make surprise visits, or even call your home phone at all hours, including weekends. Time typically spent with the family. Install a business line or get a work cell phone. I always tell people this, it will save you time and aggravation!4) DO NOT BECOME TOO ISOLATEDWorking from home does not mean that you have to become a hermit. Take your lunch to the park one day, go out for a walk. Human contact sometimes seems to get lost when people work from home. Sure you might talk to people over the phone or email, but make sure to get out and have some face to face interaction. If you don't, you might get stir crazy and not enjoy the working from home experience as much. Working from home is a luxury! Make sure to treat it as such!Now that you have the guidance...get to that home office and make some money!!!!
2012年11月10日星期六
Rejection Free Marketing - 2 Best Ways to Avoid Becoming a Reverse Marketing Target
So there you are, posting ads, submitting articles and videos, using social network sites, and using every known method out there to drive traffic to your site... But the only results you seem to be getting are email bombardments and phone calls from so called prospects pitching you on why you should join up with them. This is called reverse marketing.I cannot think of many things more frustrating about operating an online business than having prospects targeting me with their reverse marketing sales pitches. Here are the two best ways I have found to avoid becoming a reverse marketing target...1 - Never give out your phone number or email address in your ads or on a capture page. Prospects should not have your contact info until you know that they are serious candidates.2 - Require prospects to prove they are serious. Do not provide access to your bonus page or sales page until prospects have been properly filtered. Use a capture page to require prospects to provide you with their contact information before they can access any of your information.Many marketers will act interested in your ads just so they can get you on the phone and try to sell you on why you should work with them. You do not want hundreds of people contacting you to give you a sales pitch. Use these two strategies to keep the focus on having hundreds of people contacting you begging to learn from you and join your business.Hope this helps. Good luck and never give up on chasing your dreams!
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