2012年11月13日星期二

Network Marketing Leads - Reputable MLM Lead Company Secrets to Lead Generation

Network marketing leads are incredibly vital to your business. Without them, your business cannot survive. The way you get them varies on the type of system you are using. Instead of beating around the bush to tell you the numerous ways on how to generate leads, I am going to reveal to you something about a few reputable lead companies that you should know about and how taking the time to understand their lead generation process can significantly improve your results dramatically. Just think about it. Doesn't it make sense to model your MLM lead system after someone who already has an established track record?Fact: Dishonest Lead Companies Never Reveal The Landing Pages They Use To Their CustomersWhy is this important? It is because there are a lot of companies that do so for fear that you will find out the truth. And the sad truth is that most of their lead generation process is derived from incentivizing their online visitors with prizes in exchange for their contact information.So if the landing page says "Learn More About A Legitimate Work At Home Opportunity" followed by "Enter Your Name And Email Address To Win A Brand New 2010 Honda Accord," how legitimate is this offer anyway? Most people are going to be distracted by the idea of winning a brand new car and not care at all about the business opportunity.Another approach that dishonest lead companies use is incentivizing their online visitors with discount coupons for popular selling items. You arrive at this business opportunity website that says "Get Free Coupons For Target As A Bonus" by filling out your name and email address.And most visitors who are hungry for discounts are going to do it anyway and many times provide a fake email address because they know they have a good chance of being redirected to a site in order to get access to the coupons without the requirement of clicking the confirmation link in their emails. I have done this a couple of times myself to spare my email inbox from getting flooded by additional email.Fact: Reputable Lead Companies Always Disclose To Their Customers How They Generate Their LeadsThere are only a few lead companies that actually take the time to interview their customers to ask them about their conversion rates regarding the leads they had purchased. Why is this important? It is because they care about the success of their customers and want to know what landing page is generating the best results.Do not forget that reputable lead companies do a lot of split testing of their landing pages to see which ones convert the best for their customers. And, of course, it just makes good business sense to improve on what is working because that is the name of the game when it comes to generating highly targeted leads that convert well.

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