2013年1月5日星期六
The 5 Major Challenges Faced by Network Marketers
You are reading this article because you want to overcome the 5 major challenges faced by network marketers and eventually make money on line. Let's get started...Challenge # 1: The Massive Increase in Social Media Marketing Outlets.This challenge doesn't have to do with social media directly but rather how it's being used inefficiently by most people. The medium itself is actually a dream come true for those of us building their network business around their names.The solution will be found in the disciplined application of these new tools, which we'll explore later.Challenge # 2: Increase in Competition and Information.Nowadays distributors and customers alike have instant access to an endless supply of tools systems leaders training, opinions and sales pitches which continuously plant seeds of doubt and distract them with promises of better, faster cheaper and easier.The only solution to this problem is you.Challenge # 3: Increase in Legal Oversight by Your Network Marketing Company.You might have noted that Federal regulatory agencies like the FTC continue to clamp down on product sand income claims made by distributors in the network marketing industry who do not know the law when it comes to advertising and marketing. Judging by what is happening today; this trend will only continue to increase in the coming years.Challenge # 4: Decrease in Attention Spans.We are the ADD generation and we have little tolerance for website, videos and information pieces that waste our time. As network marketers, the commodity we are after is attention... the eyeball time of our prospects.Challenge # 5 Lack of Real Security as a Network Marketing Distributor.As a network marketing distributor you don't own anything, and you don't have any rights. You don't own the product, the company, your down line, the domain name or the marketing pieces.You are an independent distributor, getting paid a commission for referring customers to the parent company.Which means your distributorship and your money can be taken away at any time, for any reason.The first thing we have to strive for is the ownership and control. You need a distributor channel as well, that you own.What can we do?So how can we conquer all the 5 major challenges? How do you immunize yourself against competition?How to do capture and hold the attention of your prospects?How to take advantage of social media, without losing focus on the tasks that actually make you money?How do you market your opportunity if you can't use your company's name?
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