Independent Review of Jusuru - Is it 'Jusy' Juice?

In the past two months Jusuru has ranked number 1 in the MLM rankings index Jusuru continues to lead the home business segment in growth. But is this just hype or does Jusuru offer a true business opportunity for MLM marketers?Keen to unearth what all the hype is about, I recently conducted some research into the growing popularity of Jusuru.Jusuru - The CompanyJusuru International has been developed from its conception as a values-driven company. According to the companies official profile Jusuru is about innovative products and strategies-but based on old-fashioned values in science, leadership, and ethics. But do we just accept their hype?Jusuru is a brand new player in the nutritional supplements business so its early days in putting together a legitimate evaluation, however the leadership team at Jusuru certainly adds clout to their corporate profile claimsJusuru LeadershipJusuru was co-founded by Asma Ishaq a leading expert in business management and team development. Asma has a convincing platform in socially responsible business practices and the private credentials to match. Holding a BA in psychology, completing graduate studies at Princeton and an MBA from Rice University here track record speaks volumes Prior to setting up Jusuru she was known for her socially conscious business leadership having been involved with Give Something Back, a "Founding B Corporation. Her credentials and reputation undoubtedly present an organisational leadership platform that marries with Jusuru's self professed corporate profile.The ProductsJusuru Life Blend is a powerful nutritional supplement developed using the multi patented Biocell Collagen II The product is scientifically formulated with strong research claiming it works to improve joints and skin. It is the only product of its kind and Jusuru have entered into an exclusivity deal with the collagen manufacturers guaranteeing they have a unique product. This creates a powerful, unique selling proposition for Jusuru network marketers providing them with a competitive advantage in a highly competitive market. Here's Why."The ingredients in this dietary supplement are substantiated by science and offer multi-layered benefits for healthy aging. Jusuru Life Blend™ synergistically supports both joint and skin through replenishing collagen, HA and chondroitin sulfate in highly bioavailable forms, and is the only liquid nutraceutical to offer BioCell Collagen II®." Dr. Joosang Park, VP of Scientific Affairs at BioCell Technology (Stanford University PhD and Harvard Medical Research fellow)Initial evaluation of the company and the product base points towards Jusuru being successful. They have developed a product with the potential for high market demand with no competitionJusuru Life Blend™ MarketingThe marketing team at Jusuru are the first to admit that their biggest marketing strength is also potentially their biggest marketing weakness. While they have an exclusive, high value, nutritional supplement product, there is so much research behind Jusuru Life Blend™ that there is too much information to put on a label. According to Jusur management this is why they have opted for the network marketing model to get their product out thereAlthough the product is complex Jusuru believe it is so good it will literally sell itself and if early market testing in California and Houston are an indication of global market trends then Jusuru's Life Blend is a winner.So has Jusuru created a winning formula with their Life Blend product? The interest being shown across the network marketing community and its consistent number one ranking over the last few months suggests the answer is yes The interest in Jusuru, its flagship product Jusuru Life Blend™ and the attention it is receiving from top network marketers suggests that Jusuru is poised to make a big splash in the nutritional supplements market.Can you enjoy success as a Jusuru distributor?There is definitely going to be money made selling Jusuru's Life Blend. Any product that is scientifically proven to improve joints and make skin look younger is going to find a market. The only weakness of Jusuru will be the capability of its distributors to inform of the full health benefits to the buying community. If your considering a Jusuru distributorship my only advice is to make sure you learn how to market online. Conquer the internet and Jusuru could be the dream opportunity you've been searching for.